Who We Are
Welcome to Protect The Youth, where style meets inspiration! We're not just a clothing brand; we're a movement empowering the younger generation to reach their full potential. Join us on this journey of bold choices, limitless dreams, and unapologetic authenticity. Together, let's redefine style and inspire a new era. Dress for yourself, own your story, and be the trendsetter of your generation with Protect The Youth.
How We Started
Founded in remembrance of a life lost too soon.. Our brand is dedicated to addressing the impact of substance abuse on young individuals. Our journey began with the impact of a devastating loss- an 18-year-old whose life was cut short by an overdose. After this tragedy we embarked on a mission to turn pain into purpose. Inspired to make a difference, we founded Protect The Youth to raise awareness about substance abuse, promote positivity and support to our younger generation. In honoring the memory of this young soul, we strive to build a brand and a platform that pushes for a healthier and safer community and lifestyle, working towards a future where such heartbreaking losses are prevented…